Terms of Service

Last updated: 28 July 2026

These terms cover services provided by Sturdy Ai, Frome, Somerset, United Kingdom ("Sturdy Ai", "we"). By purchasing or using a Sturdy Ai service you agree to them.

The services

• Answer — a metered monthly subscription, billed on lettable units: £1.00 per unit at 100 units, falling 5p per additional 100 units to a floor of 55p, subject to a £100/month minimum. A self-improving AI agent (voice, SMS, web chat) answering under your brand, integrated with your storage management platform, with full quoting and booking capability included. New subscriptions start with a 30-day free trial. A valid payment card is required to start the trial; unless you cancel before it ends, it converts automatically to a paid subscription. Cancel any time; service ends at the close of the paid period.
• Operate — £100 per site per month, flat, for unlimited staff, charged in addition to your Answer subscription. Gives your whole team shared access to the platform's knowledge and skills via their own Claude account, plus guided setup to connect your other business systems. No lock-in: if you cancel, you keep a fully-working snapshot of your system and your knowledge base — your data is always yours.
• Build — a one-off engagement (£5,000) plus an ongoing monthly retainer (£1,000/month) covering bespoke integration work and continued development, charged in addition to your Answer and (where taken) Operate subscriptions. Entered via a £500 scoping session, credited in full against the price of Build if you proceed within 30 days.
• Ad-hoc consulting — bespoke integration work, quoted and agreed case by case.

Payments

Subscriptions and one-off fees are billed via Stripe. Prices are as published at sturdyai.uk/#pricing at the time of purchase; we'll give at least 30 days' notice before changing a subscription price. Project terms: 50% upfront, 50% on delivery unless agreed otherwise in writing.

Your responsibilities

• Provide accurate business information and lawful use of the service — your agent acts on your instructions and your data.
• Where the agent integrates with third-party platforms (e.g. Stora, Twilio numbers), you must hold a valid account and comply with that platform's terms.
• Tell your customers calls may be handled by an AI agent where required.

Service standards and liability

We build on third-party infrastructure (ElevenLabs, Twilio, Cloudflare, Stripe, model providers) and can't guarantee uninterrupted operation of theirs or ours. We're liable for direct losses caused by our negligence up to the fees you've paid in the previous 12 months; we're not liable for indirect or consequential loss. Nothing in these terms limits liability that can't be limited under English law.

Data

Personal data handling is described in our Privacy Policy. Your business knowledge base is yours: on cancellation of a managed install you keep a working snapshot.

General

These terms are governed by the law of England and Wales, with exclusive jurisdiction of its courts. Questions: team@sturdyai.uk.